UGLY Brewing Company

This is my dream brewing company I created which is currently being displayed publicly at MIAD.  Each bottle has a different kind of beer with a character to bring each bottle its own persona. An example would be "Sour Sam". (I found alliteration was more entertaining when naming the characters) 


HODÄG is a scent packaging that helps protect you from the mythical creature from Rylander, Wisconsin called the Hodag. With this scent, you would blend in with the forest atmosphere with the calming smell of pine trees and burning wood. 

Instant Water - Just add water!

This piece is surrounded by the concept of selling nothing but packaging by itself. I approached this "packaging of nothing" concept by making an empty milk carton for the user to add water to.